Trades & Services · Harrogate
A local trades business
Quote forms, service pages and Google Ads for steady enquiries.
Representative project image — client work remains anonymisedThe brief
The problem was practical.
The business had word-of-mouth referrals but no proper structure for service searches or quote capture.
The new build focused on clear service pages, areas covered and a simple quote flow.
What I did
- Service pages
- Quote form
- Google Ads setup
- Call tracking plan
The result
1 form
Quote route
6
Service pages
Done
Ad setup
A clearer route from local search to quote request.
“Customers now know exactly what to send over, which saves time before I even pick up the phone.”
Owner, local trades business
Project scope
A local trades business
Service pages
A local trades business
Quote form
A local trades business
Google Ads setup
A local trades business
Call tracking plan
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